It was an interesting drive into work today on I-75. Folks were moving a little slower, checking out the new building wrap dramatically displayed on the Chrysler Group LLC World Headquarters building.
Chrysler has used these innovative temporary signs for over a decade to promote their products. This sign is designed to introduce their new 2013 RAM 1500 truck. Check out this quick two-minute video introducing the truck’s improved fuel-efficient design.
I think this may be their best wrap yet!